Dancebox Studios & Theatre Works

From events to daily studio footage, I try and capture the feeling that informs life at Dancebox. I believe it is important to allow prospective students and their families to understand the lifestyle of a Dancebox student and provide them with a visual insight into the key aspects of student life.

In my current role at Dancebox Studios and Theatre Works, I am studio based 4 days per week where I capture and edit content, schedule content across all platforms, design graphic content, ensure all staff follow brand guidelines, produce and implement email marketing campaigns across all strands of the business (see more below), collaborate with the artistic director to create and maintain the website, and also design and produce merchandise garments to increase brand awareness.

All videos below have sound.

Move It 2024 - Saturday

Move It 2024 - Sunday

Promotional Advertisement

Dancebox Juniors, Adults, and Coffeebarre

As part of my work at Dancebox Studios & Theatre Works, I also plan, capture, and edit content for other strands of their business: Dancebox Juniors, Dancebox Adults, and Coffeebarre. Some examples of these are below.

Dancebox Juniors

Dancebox Adults

Coffeebarre

United Beauty

For United Beauty, it was important to me that I showcase both the high quality of the products and the wide array of products of sale. I chose to capture bright footage to ensure a light and professional feel to the finished video.

Promotional Advertisement

Draft Website Designs (all imagery is my own)

HOMEPAGE OPTION 1

HOMEPAGE OPTION 2

HOMEPAGE OPTION 3

HOMEPAGE OPTION 1

1/3

Sugarpole Dance & Aerial

With Sugarpole, I created a light and feminine set of content to align with their rebrand. I kept the content clean and modern to gain larger reach. This project involved not only capturing content, but also developing a website which can be viewed here, designing logos and other graphics, and also designing and producing garments to aid brand awareness.

Rebrand Launch Video

Class Promotional Video

PQA Northampton

After being tasked with creating a promotional advert for PQA Northampton, I aimed to capture the nature of the academy within the footage. I wanted to ensure the viewer could feel the bright, warm atmosphere of the weekly academy.

Promotional Advertisement

Strong Nutrients (Unfold London)

For the Strong Nutrients Socials feeds, I aimed to create strongly branded content which would integrate nicely with their current array.

Working alongside Unfold London, I created a series of both Instagram posts and Instagram stories to market their new line of protein powders.

Instagram Reel

Instagram Stories

Hire It (Unfold London)

I was asked to create a variety of content to promote Hire It - a chic and modern furniture hire company based in London. The brief included both still graphics and reels for their Instagram account. The company had many images available on their website and sent a few new ones over too for me to incorporate into the content library.

Through Unfold London, I created a large library of content for Hire It to use on their social accounts.

Instagram Carousel 1

Instagram Carousel 2

Instagram Reel

Instagram Posts

Instagram Carousel 1

House of Tobias (Unfold London)

When creating content for the House of Tobias Socials feeds, it was important for me to create strongly branded content to launch their brand identity on Instagram. The brand had already completed an initial photoshoot of some of their products and asked me to create engaging Instagram and Facebook reels using these images.

Working with Unfold London for this project, I created many Instagram reels and Instagram stories to build brand awareness and engage a variety of potential new customers. I also created GIFs for various email campaigns.

Instagram Reel

Email GIF

Instagram Reel

Email GIF